By working as a team you achieve excellence, I believe that design transcends what is visible; it encompasses what can be felt, promoting experiences beyond the surface.

For the past 17 years, I have been working as a graphic designer, where I developed a wide range of skills, particularly branding and product design. I’m driven by challenge and crave projects that are heavy on design and problem-solving. Solving design puzzles through visually pleasing, interactive solutions is where my interests lie and where I feel the most rewarded. My greatest strengths are my dedication to succeed, organisational skills and professionalism, which have given me the ability to be successful in completing all projects.

Skills

Brand Strategy Development / Packaging Design / Graphic Design Expertise / Creative Problem-Solving / Project Management / Client Relationship Management / Strategic Planning and Execution / Visual Identity Development / Marketing collateral / Corporate identity / Branding guidelines / Art Direction /Web Design / Layout / Logo / Logotype / Artwork / Visual Identity / Corporate Identity / Editorial Design / Type Design / Infographic / Exhibition Design / Environmental Design / Illustrations / Photography / User Interface Design / Team Leadership

Comprehension and understanding

Graphic Design

It is important that the client fully understands the design and is involved in the idea and creative process, this needs to be explained clearly and concisely to ensure the success of the project.

Branding and Marketing

To ensure the organization's branding and marketing success, material and communication must be clear, and the target market must be identified, this will ensure a clear and direct message is delivered. Once this has been identified, as an artist I can be innovative with brand ideas.

Web Design

I have had some experience in web development, I am able to produce graphic design ideas clearly for clients and give them options on how they would like to be represented. Web design is an area in which I would like to grow my skill set.

Artist

As an artist, I am able to develop and create different types of materials and layouts to promote a brand. Simplicity, elegance, and diversity are factors that are important when catering for different clients.

Communication

Throughout my experience in different departments of communication, my strengths have been to be able to deliver a clear and concise message and to fully understand events and projects to obtain excellent results. I have extensive experience in radio, television and print media.

Contact us.

Fill out the form below to discuss a project or to learn more about my services. Alternatively, email me

Email
luisafernadaa@gmailcom

Phone
+61 405 025 123